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The practice

Simple by design.

Three moments. Sixty seconds. Something that stays with you.

01
Read the message

Each day brings a new piece of original encouragement — written to make you slow down and actually read.

02
Find the typo

One word is wrong. Your job is to catch it. Your time is recorded. The hunt trains your eye.

03
Go be brilliant

Mark whether the message resonated. Share your time without spoiling it. Then go show the world what you've got.

"The typo hunt gives people a reason to read carefully — which means the encouragement actually lands."

The idea behind Intentional Typo
Community

Typo Traumas.

We all have one. The email that went to the wrong person. The proposal with the client's name spelled wrong. The text that autocorrect turned into something mortifying.

Share yours. We feature the best ones every month in The Typo Traumas Monthly — our community newsletter celebrating the art of the spectacular mistake. Submissions are anonymous by default.

Submit your Typo Trauma →

Anonymous by default. We'll never use your name without permission.

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For teams

Sharper teams
start here.

A daily attention-training practice for teams where accuracy matters — law firms, communications agencies, financial services, and consulting groups.

Sixty seconds a day. A measurable Attention Score™ over time. A team ritual that actually sticks.

  • Close-reading skills that carry into real work
  • Team Attention Score™ — a proprietary benchmark that rises over time
  • Aggregated resonance data, never individual surveillance
  • Monthly reports that tell a story, not just a spreadsheet
  • Pulls from training & development budgets, not wellness

We're building this right now. The team product — including a real, measurable Attention Score — is in early development. We're looking for a handful of founding companies to pilot it with us and help shape what it becomes.

Become a founding pilot →

Free for founding pilots. No commitment required.

Coming soon
Attention Score™
82

Illustrative preview · Top quartile for month 6 · Law firm average: 74

Weekly sessions↑ 97% since month 1
Active streakers14 team members
Top theme this monthShowing Up Boldly

This is a preview of what your team dashboard will look like once the full product launches.

A sister practice

Meet Intentional Omission.

Where Typo trains your eye to catch what's wrong, Omission trains your mind to sense what's missing. Same sixty seconds. A different kind of sharp.

Try Intentional Omission →